About Us店家簡介
<div class="HcOXKn c9GqVL QxJLC3 comp-lgywyoae2 wixui-rich-text" style="background-size:initial;margin-top:21px;margin-bottom:8px;vertical-align:baseline;width:933px;height:auto;color:rgb(0,0,0);font-family:Arial, Helvetica, sans-serif;font-size:10px;"><h1 class="font_0 wixui-rich-text__text" style="background-size:initial;vertical-align:baseline;font-size:42px;letter-spacing:0em;margin-bottom:0px;text-align:center;"><span class="wixui-rich-text__text" style="background-size:initial;vertical-align:baseline;color:rgb(255,255,255);"><span class="wixui-rich-text__text" style="background-size:initial;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background-size:initial;vertical-align:baseline;font-family:'didot-w01-italic', 'didot-w05-italic', serif;background-color:rgb(8,49,57);">品牌故事</span></span></span></h1></div><div class="HcOXKn c9GqVL QxJLC3 comp-lgywyoaf2 wixui-rich-text" style="background:transparent;margin-bottom:19px;vertical-align:baseline;width:923px;height:auto;font-family:Arial, Helvetica, sans-serif;font-size:10px;"><h6 class="font_6 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:18px;letter-spacing:0em;margin-bottom:0px;"><font color="#083139"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;">最初，我們是「</span></span><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;">曬穀場話桑麻工坊」</span></span></font></h6><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">住在台東池上的阿美族阿公與阿嬤，畢</span><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">生都在種植好吃的池上稻米，阿公的名字叫Buda，意思是「曬東西的地方」；阿嬤名叫Banai，意思是「稻穗」，兩人名字組合起來是「曬稻子的空地」，也就是【曬穀場】</span><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">。</span></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">從北台灣返鄉的創辦團隊因此以〖曬穀場〗為名，經營池上純米蛋糕、池上米、</span><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">農產文創、 民宿等。<br class="wixui-rich-text__text" />以台東的風土文化作為食材、研發各類健康飲食，並歡迎旅客深度體驗池上的在地生活。</span></span></p><h6 class="font_6 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:18px;letter-spacing:0em;margin-bottom:0px;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></h6><h6 class="font_6 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:18px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;">接著，我們重新發掘池上的桑葉優點與原民植物知識。</span></span></h6><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">池上早年大力發展蠶絲產業<span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">，</span>甚至創作獨有的平面繭模式，享譽國際。<br class="wixui-rich-text__text" />隨著時代的變遷，蠶絲產業逐漸沒落，但當時為了餵養蠶而種植的大面積桑樹，卻仍屹立於池上中。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixGuard wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">「桑樹」為全株可食的中藥材，「桑葉」擁有清肺潤燥的功能，衛福部的清冠一號處方裡也使用了桑葉。<br class="wixui-rich-text__text" />「桑樹」在許多原民社會中都有著其重要的意義，阿美族會採用嫩葉餵食山羊、也會煮成草藥湯來緩解發熱。<br class="wixui-rich-text__text" />由桑樹枝幹萃取的「桑白」也是自古以來的知名美白成分。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixGuard wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">曬穀場的團隊為了家人的無咖啡因飲食需求，開始研究將遍佈池上的桑樹融入<span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">養生</span>飲食之內。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:18px;letter-spacing:0em;margin-bottom:0px;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;">為了無負擔飲茶，創辦了【覺茶】</span></span><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-family:'poppins-semibold', poppins, sans-serif;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;color:rgb(255,255,255);"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">，</span></span></span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">發展獨有的地方產業</span></span></span></span></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">不同於中藥</span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">行的桑葉草茶，過往只經過單純乾燥就煎煮，而造成桑葉草湯口感苦澀。<br class="wixui-rich-text__text" /><br class="wixui-rich-text__text" />【覺</span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">茶】為了能夠焙製一杯無咖啡因又好喝的桑葉茶，堅持採用無農藥的無毒野生桑葉。<br class="wixui-rich-text__text" />研發期多次與茶改場及台東大學合作、改良製茶過程；取經台灣與日本的製茶經驗，多次實驗找到適當的溫度與做法；有效去除草腥味、保有桑葉的營養成分，讓茶飲入口回甘並帶有日曬烘焙的濃郁清香。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixGuard wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">在製茶過程中，需要大量的人力協助，【覺</span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">茶】也特地聘用社區的婆婆媽媽阿姨們，一起參與社區農業，打造社區就業機會。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixGuard wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"> </p><h6 class="font_6 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:18px;letter-spacing:0em;margin-bottom:0px;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-weight:bold;"><span class="wixui-rich-text__text" style="background:transparent;vertical-align:baseline;color:rgb(255,255,255);">從桑葉茶到友善土地的花草茶開發，專營花東地區草本事業</span></span></h6><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">在【覺茶】推廣桑葉茶的過程中，因為台東擁有台灣最乾淨的土地與豐厚的地方智慧，也因此接觸到更多能做成花草茶飲的在地植物群，於是【覺</span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">茶】逐漸調整品牌定位，除了發於初心的桑葉茶，也將專營花東地區花草茶納入發展方向。</span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="wixGuard wixui-rich-text__text" style="background:transparent;vertical-align:baseline;"></span></p><p class="font_8 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;font-size:16px;letter-spacing:0em;margin-bottom:0px;"><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">2020年底建立〖覺</span><span class="color_20 wixui-rich-text__text" style="background:transparent;vertical-align:baseline;">茶〗，匯集更多原民智慧、結合現代乾燥烘焙的技術，讓天然植物的各式草本風味重新搭配、調整、融合，發展花東自有的花草茶品牌。</span></p></div>
公司基本資料
- 公司名稱：覺茶有限公司
- 統一編號：89151830
